Wabash General Hospital received national recognition during Monday evening’s Board of Directors meeting as hospital leaders shared the results of a major healthcare brand evaluation study.
WGH President and CEO Karissa Turner and Marketing Director Danielle Stevens presented findings from a nationwide healthcare brand analysis conducted by Monigle.
According to Stevens, Wabash General Hospital ranked 36th nationally among 224 healthcare organizations included in the study. She noted WGH was the only critical access hospital represented in the rankings.
The study surveyed more than 29,000 healthcare consumers nationwide, including patients from WGH’s primary and surrounding service areas. Stevens said the hospital received especially strong scores in brand satisfaction, advocacy, compassion, and overall patient experience.
Among the study’s highlights, Stevens told board members that WGH ranked fourth nationally in compassion based on survey data associated with the Schwartz Center for Compassionate Healthcare.
Turner credited hospital staff and the marketing department for the achievement, saying the results reflect the quality personal care and service patients receive throughout the organization.