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BBB Issues Warning About AI Scams

By Tony Collins Jul 29, 2025 | 4:23 AM
The Better Business Bureau is issuing a warning about an “old scam with a new twist.” Taking someone’s voice and changing it into an artificially intelligent-generated robocall. BBB Investigator, Don O’Brien, says these scams use only a few seconds of a person’s recorded voice to send fake messages, then use the recipient’s urgency to manipulate them, often targeting seniors.

O’Brien suggests one way to prevent these AI-generated scams is to establish a safe word with a loved one. When on the phone, use a safe word, like a password, before continuing with the conversation. If the AI-generated voice fails to provide the safe word, then you know it’s a scam.

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